Society has always had certain expectations of business, and in today’s environment corporations are expected to do the right things socially and ecologically. To get the most out of their corporate social responsibility (CSR) efforts, organizations need to answer some key questions:
Why does CSR need to be on top of the management agenda and an integral part of a company’s strategy?
Why can we not afford to ignore CSR, even in a difficult economic environment?
How can we be rewarded in financial markets for CSR?
What are the potential pitfalls of CSR?
BCG supports companies around the world that want to improve their social impact and also improve the benefit to their business through CSR initiatives. We take a holistic view, incorporating economic, social, and ecological aspects—looking beyond just the functional aspects of the issue.
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