The Strategy Institute’s purpose is to detect, capture, and develop ideas from within and beyond business with the potential to impact how our clients think about strategy and competitive advantage. Since BCG’s founding in 1963, applying a broad base of insights is an integral component of the approach we take to generate competitive advantage for our clients.
The Institute seeks to take a forward-looking view across the next 10 years, in order to understand the forces that will come to shape strategy. Our goal is to scan wide academic and business horizons to collect insights into the nature of strategy, and to apply those insights to strategy in business and society.
The Strategy Institute seeks to work closely with some of the world’s leading academic institutions, scientists, and scholars to help business strategists explore new sources of competitive advantage. We are dedicated to basic and applied research in order to address the following organizing questions:
What is the Future of Strategy?
What are New and Emerging Phenomena in Business?
What are the Unanswered Questions in Strategy?
What is the Modern Basis of Competitive Advantage?
What are Promising Approaches to Strategy from Various Academic Disciplines?
If you are an executive, strategist, or academic scholar looking to collaborate with us on the topics above, we encourage you to contact us, or meet us. A scholar who collaborates with the Strategy Institute remains the originator of his or her ideas, and the Strategy Institute closely coordinates the entire process of collaboration.