Assignments can be framed in any number of ways. The key is to use a logical structure that enables you to analyze and respond to the issues facing the client. Although the four issues below may not be the ones you selected, we recommend that to achieve the greatest impact for the Trevor's Toys management team, you thoroughly investigate them during the time you have remaining.Customers
What are the needs of the client's customers, and how would a broader selection of toys address those needs? Will a move to expand the product offering add value to the customers' experience?Competitors
How will the current competitors in the traditional toy space react to the decision by Trevor's Toys to offer low-tech toys?
Market opportunity
Is the market large enough to support a profitable Trevor's Toys venture into low-tech toys? Would Trevor's capture enough share for this to be successful?
Implementation
Does Trevor's Toys have the resources and capabilities to increase its product offering? What would be required to make that happen?
