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Ken Keen

Senior Partner & Managing Director

Since joining The Boston Consulting Group in 2000, Ken Keen has worked extensively with leading health-care and consumer companies, primarily in areas related to marketing and sales and organization. He is the head of the firm’s Washington office.

Ken’s recent work has focused mostly on helping top pharmaceutical and consumer health companies enhance their go-to-market and commercialization capabilities, particularly in the areas of brand and portfolio strategy, launch planning, life cycle management, and sales force organization and effectiveness.

Ken also has experience in pharmaceutical medical affairs and consumer health research and development, and he has supported more than a half-dozen large-scale postmerger integrations.

Before joining BCG, Ken spent eight years in marketing and public relations in the pharma and biotech industries.

Areas of Expertise

  • Marketing and sales
  • Biotech and pharmaceuticals
  • Consumer goods
  • Portfolio and brand strategy
  • Go-to-market strategy
  • Commercial-model innovation
  • Postmerger integration

Education

  • MBA, marketing and finance, Kellogg School of Management
  • MA, Russian and East European studies, Harvard University
  • BA, history, Dartmouth College

Honors and Awards

  • Austin Scholar, Kellogg School of Management
Experts
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