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Justin Manly

Partner & Managing Director


Justin Manly has worked at The Boston Consulting Group since 2007. He has deep experience in consumer goods and is a core member of the firm’s Consumer Goods, Strategy, and Marketing, Sales, & Pricing practices. Justin is an innovation topic expert, with broad innovation experience across industries and regions.

Justin has consulted with leading consumer-products companies on strategy, transformation, e-commerce, and marketing and sales topics. He has led numerous innovation transformations across many industries and helped clients enter new spaces and launch new products, enabling them to generate billions of dollars of value.

Before joining BCG, Justin worked at Piper Jaffray. He also spent time in the technology investment banking group at Merrill Lynch.

Justin is a Board Member of Intrinsic Schools, a Chicago-based charter school network.

Areas of Expertise

  • Innovation and R&D
  • Growth strategy in consumer products
  • E-commerce
  • Return on marketing investment
  • M&A in consumer products


  • MBA, high distinction, University of Michigan Ross School of Business
  • BA, economics modified with engineering, Dartmouth College

Honors and Awards

  • Two BCG Polaris Awards
  • BCG Lords of Strategy Award
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