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Winning consumer products companies are finding new ways to grow—through smart demand centric value creation strategies, effective change management, and focused operational transformation.
Demand Centric Growth is a fundamentally different way to uncover the drivers of choice in a space.
Findings from BCG’s poll of 10,000 African consumers provide critical insights for companies seeking to gain competitive advantage in these diverse markets.
Consumer optimism in South Africa is holding up well, but that’s likely to change. Companies should act now to weather the downturn.
BCG’s Karin von Funck shares the fundamentals for success in her recent LinkedIn post.
Follow the steps successful companies take to drive valuable growth.
New challenges for consumer products companies require new ways of thinking—and a willingness to challenge conventional wisdom.
Acquisitions in consumer goods can add significant value, but only if the integration teams focus on the most important sources of value and risk.