Millennial Passions: Food, Fashion, and Friends
- Christine Barton, Lara Koslow, Jeff Fromm, Chris Egan
- November 2012
- Our latest survey findings put to rest one stereotype: that Millennials aren’t very interested in spending money. Dining and clothes shopping are favorite activities. Forward-looking companies that can engage the members of this generation now have an opportunity for an “epic win” as the Millennials enter their peak spending years.
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