Impact & Expertise

Digital Economy

Mobile devices, social networking, cloud computing, and other technologies are profoundly transforming the relationships between businesses and their customers.

In this digital economy, consumers are becoming more powerful, and companies find themselves with new avenues for building competitive advantage.

To thrive in such an environment, companies need not only awareness of these emerging technologies but also senior-level commitment to developing organizational responses to them.

Winners in the digital economy will be those who are able to operate under new assumptions—and who are willing to explore new approaches.

BCG has extensive experience, tools, and knowledge to help clients succeed in this new age of competition. We have developed a principle-based, cross-functional approach that focuses on the eight key dimensions of success and builds on our deep industry and functional expertise.  Read More 

Impact Stories

  • Developing an E-Health Strategy
  • Find out how BCG helped the Rockefeller Foundation to assess and develop an e-health strategy.
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  • Advertising Strategy for an Online Media Company
  • See how BCG supported an online media company in developing a network advertising strategy and implementation roadmap.
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  • Multi-Channel Strategy for a Major Retail Bank
  • See how BCG helped its client improve an existing multi-channel sales model.
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Experts

More on our Experts

How Digital Disruption is Transforming Business

Digital disruptionIn this first newsletter in a series, we look at how the focus of digital disruption shifts as technologies evolve. The target has now moved from distribution to the architecture of businesses and industries.more

The BCG e-Intensity Index

BCG e-Intensity Index℠ reports provide the most comprehensive cross-country assessment of the depth and breadth of Internet activity. learn more

The Premier Thought-Leadership Resource

BCG.Perspectives siteExplore the latest cutting-edge thinking on business and management issues.bcgperspectives.com

BCG Digital VenturesBCG brings a first-of-its-kind offering to clients—BCG Digital Ventures goes beyond providing consulting, design, and technology services to form strategic venture teams with its clients in order to create and grow disruptive digital platforms. More

interview with ceo

Digital Economy Publications

  • Adding Data, Boosting Impact
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Contact Us

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