Mobile devices, social networking, cloud computing, and other technologies are profoundly transforming the relationships between businesses and their customers.
In this digital economy, consumers are becoming more powerful, and companies find themselves with new avenues for building competitive advantage.
To thrive in such an environment, companies need not only awareness of these emerging technologies but also senior-level commitment to developing organizational responses to them.
Winners in the digital economy will be those who are able to operate under new assumptions—and who are willing to explore new approaches.
BCG has extensive experience, tools, and knowledge to help clients succeed in this new age of competition. We have developed a principle-based, cross-functional approach that focuses on the eight key dimensions of success and builds on our deep industry and functional expertise. Read More