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Ali Can Akyüz is a core member of the Industrial Goods and Marketing, Sales & Pricing practices at The Boston Consulting Group.

Ali Can initially joined the Milan office of BCG in 2011 and transferred to the Istanbul office in 2012.

Since joining BCG, Ali Can led many projects in both emerging (Middle East, Africa, and Asia) and developed markets (Europe) across industries such as automotive (OEMs and suppliers), household appliances, logistics, and textiles.

Ali Can has gained deep expertise in the automotive sector, working with leading international and Turkish OEMs and suppliers in this space on topics ranging from international expansion strategies, go-to-market strategies, pricing to sales force effectiveness.

Prior to joining BCG, Ali Can worked in business development at Procter & Gamble in Istanbul and worked as a consultant at Delta Partners in Dubai.

Areas of Expertise

  • Industrial goods
  • Automotive
  • Marketing, sales and pricing
  • Go-to-market strategies
  • Segmentation and customer value proposition development
  • Pricing
  • Sales force effectiveness
  • Market entry strategies
  • Large-scale change
  • Postmerger integration and transformation
  • Cost optimization and reduction

Honors and Awards

  • SDA Bocconi MBA Scholarship for East Europe and Mediterranean


  • MBA, SDA Bocconi/The Wharton School
  • BSc, with honors, Bilkent University/University of California, Berkeley
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