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Jane Danziger leads The Boston Consulting Group’s Marketing, Sales & Pricing practice in Australia and is a core member of BCG’s Travel & Tourism and Consumer & Retail practices.

Since joining BCG in 1997, Jane has worked primarily in the consumer products, retail, and travel industries on issues related to marketing, consumer insight, segmentation, and brand and product launch. She often serves as the “consumer voice” when clients are looking for new ways to achieve long-term growth, which increasingly includes a focus on digital strategy across the organization.

Jane’ s client engagements include incubating and launching innovative new digital businesses, launching new products and brands in personal care, identifying growth opportunities and optimizing brand portfolio positioning in the food and beverage and travel industries using BCG's demand-centric growth approach.

Jane is also part of the local leadership team for BCG@Women, which was established to attract, develop, and retain high-caliber women in consulting.

Prior to joining BCG, Jane trained as an engineer and held roles with British Airways, Exxon, and Shell Australia.

Areas of Expertise

  • Leads BCG's Marketing, Sales & Pricing practice in Australia
  • Marketing and sales
  • Consumer products
  • Travel and tourism
  • Pricing
  • Procurement
  • Retail


  • MBA, Harvard Business School
  • Bachelor of engineering, chemical, University of Sydney
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