Choose your location to get a site experience tailored for you.

Remember my region and language settings

From Regional Supplier to Global Leader

The late Lorenzo H. Zambrano spent much of his career building CEMEX, a regional cement producer serving northern Mexico, into a global leader in the building materials industry. How? Through a series of strategic acquisitions.

In this 2012 video, Zambrano spoke with BCG’s Larry Shulman, senior partner and managing director, about why CEMEX chose to aggressively pursue acquisitions.

Globalization
Previous Page

BCG uses cookies to improve the functionality, performance, and effectiveness of our communications. Detailed information on the use of cookies is provided in our Privacy Policy. By continuing to use this site, or by clicking "I agree," you consent to the use of cookies.