Research and product development is evolving toward a new model that embraces lean techniques to help innovators not only to “do the right work,” but also to “do the work right.”
Six Habits of IP Winners
Smart companies use IP as both an offensive and a defensive weapon. Hundreds of millions—if not billions—of dollars can be at stake, and organizations need to up their IP game to protect that investment.
The classic product development process isn't the only way to innovate. Executives are now exploring incubators, accelerators, partnerships, and corporate venture capital to complement their traditional innovation efforts.