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Brands & Loyalty

Insights & Growth

Sales & Channels

B2B Marketing

Mobile Marketing and the New B2B Buyer

B2B mobile leaders are already building stronger, deeper, and more lasting customer relationships that will make it difficult for laggards to regain lost ground.


Going to Market in Emerging Economies

Understanding the Evolving Cuban Consumer

A comprehensive BCG survey looks at the purchasing power, brand preferences, and shopping patterns of Cuba’s consumers and foresees a market that will become increasingly attractive.

The New China Playbook

Despite its slowing economy, demographic, social, and technology trends ensure that China will remain one of the world’s fastest-growing consumer markets for the foreseeable future.

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