Demand itself is becoming more diverse, fragmented, complex, and volatile, and it’s happening just as companies are facing new economic, technical, and regulatory pressures. Potential business markets and optimum manufacturing locations are continually shifting. And thanks to increased interdependencies at every level, supply chain networks today are more vulnerable to costly disruptions.
Given the greater role that supply chains will play in determining a company’s success, it’s critical that these functions become more adaptive. Supply chain strategies need to more closely mirror or support the overall business strategy. In addition, the supply chain ecosystem and its management must be well defined, including how other functions interact with the supply chain.
Ultimately, the most effective and adaptive supply chains will possess high-definition demand responsiveness, smart deployment, and planned resilience.