Striking a Better Balance
Learn how BCG helped a European industrial group restructure its portfolio, refocus its capital allocation, and be more transparent about its value creation strategy.Read the story
With brands like Lee Jeans and Timberland, VF Corporation is one of the world’s largest apparel companies. But despite its best efforts, the company’s price-to-earnings ratio remained the lowest in its peer group. In 2005, VF Corporation turned its focus to total shareholder return (TSR), driving a transformation that has allowed the company to grow its market capitalization more than sixfold.