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Consumer Products

Adapting to the New Consumer—and Rediscovering Growth

Growth is essential for consumer products companies, but organic growth is declining throughout the industry. At the same time, the rise of digital technologies is fundamentally changing consumer habits and how companies compete. In short: growth is neither optional nor easy to achieve. New opportunities for growth exist today—but only for companies that adopt smart value creation strategies, manage change effectively, and transform their operations.

Digital insurgents and emerging business models are transforming the consumer products industry.

Our Latest Thinking on Consumer Products

BCG’s proven approach to sustainable growth helps companies choose where to play and how to win.

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A global food company closes a significant cost gap through a multiyear transformation process.

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Rohan Sajdeh

Managing Director & Senior Partner; Global Leader, Consumer Practice

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Consumer Products