Ramón Baeza leads Boston Consulting Group’s Corporate Finance & Strategy practice and BCG TURN in Western Europe, South America, and Africa. BCG TURN helps clients deliver rapid, visible performance improvements in the short term while strengthening their organizations and positioning them to win in the future. In addition, Ramón heads BCG's innovation work globally. Since joining the firm in 1992, he has worked in Madrid, Paris, Brussels, and Lisbon. 

Ramón has deep expertise in strategy, innovation, contract renegotiation, process evaluation, internationalization, organization structure, diversification, and cost reduction. He has been engaged in turnarounds with clients on numerous projects in the energy, telecom, technology, and building and construction industries. These clients include oil, gas, water, utilities, and power companies.


  • Innovation and product development
  • Large-scale transformations and turnarounds
  • Process optimization
  • Large contract renegotiation
  • Cost reductions
  • Purchasing
  • Leads BCG’s work in natural gas and liquefied natural gas
  • Diversification strategies, especially in oil and gas
  • Energy pricing strategies
  • Trade strategy
  • Organization structure
  • Productivity analysis
  • Customer service strategy


  • MBA, INSEAD, Fontainebleau
  • BBA, honors, Comillas Pontifical University
Deep Expertise, Broad Experience