PMI Consumer Goods
This report, the seventh in BCG’s series on PMI, examines the drivers of success that we observed across 25 integrations of consumer goods companies.Read the article
Getting postmerger integration right is crucial.
Acquisitions are an important strategic lever for many industries, and this holds especially true in consumer products. But getting postmerger integration right requires a structured approach. Some postmerger integration failures are caused by inadequate discipline—weak strategic logic or overpaying—during the deal-making phase. But many more deals fail when pursuit of the underlying rationale gets lost in the ordinary complexities of the merger, and the integration is run poorly.