Experts en Pricing

Les consultants et experts du BCG travaillent avec des entreprises leaders afin de les aider, par exemple, à définir une stratégie de conquête de nouveaux marchés ou une stratégie de pricing compétitive et pour leur permettre de développer un impact durable. Voici les leaders mondiaux et régionaux du BCG sur ce sujet.

Global Leadership

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  • Marketing, Sales, and Pricing (MSP) global practice area leader
  • Commercial programs
  • Pricing strategy
  • Pricing transformation
  • Leads BCG pricing and retail globally
  • Travel and tourism
  • Consumer and retail
  • Pricing and revenue management

Local Experts

  • Member of BCG's GAMMA team, which conceptualizes, builds, and deploys advanced analytic solutions
  • Sales force effectiveness
  • Digital marketing
  • Consumer insight
  • Global co-leader BCG Customer Experience
  • Digital and data
  • Multichannel customer experience
  • Sales activation and funnel management
  • Leads BCG pricing and retail globally
  • Travel and tourism
  • Consumer and retail
  • Pricing and revenue management
  • Leads BCG’s Marketing, Sales & Pricing Practice in Western Europe and South America
  • Leads BCG's Consumer & Retail practice in France
  • Large-scale digital transformation
  • Marketing and sales

Featured Experts

  • Leads BCG Pricing in North America
  • Pricing and promotion
  • Category strategy and management
  • Portfolio design
  • Leads BCG Pricing in Europe, Middle East and Africa
  • Travel and tourism
  • Strategic planning
  • Pricing and revenue management
  • Leads BCG Pricing in Asia-Pacific
  • Pricing and revenue management
  • Sales incentive redesign
  • Net revenue transformation
Pricing

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