The Center for Digital in Automotive Leadership Team

BCG's automotive and digitalization experts partner with leading companies to develop digital strategies, build new businesses, digitalize the value chain, and create an organizational foundation to make it work. Contact a BCG consultant or industry expert.

BCG's automotive and digitalization experts help clients develop digital strategies, build new businesses, digitalize the value chain, and create an organizational foundation to make it work. Meet BCG's global and regional leaders on this topic.

Leads BCG’s Center for Digital in Automotive
End-to-end digital transformation of the automotive value chain
Digital in transportation, automotive, and logistics
Big data and advanced analytics

Digital strategy, transformation, technology
Smart mobility
IoT
Automotive OEMs and suppliers

Electric and autonomous vehicles
Data monetization
Growth strategy
Sourcing strategy

Digitalization in automotive
New product development
Branding
Marketing and sales

Leads BCG's Industrial Goods practice
Digital transformation
Large-scale optimization

Leads BCG’s Automotive and Mobility practice in Central Europe, Eastern Europe and Middle East (CEMA)
Large-scale transformation and turnaround
Mergers and acquisitions
Strategic partnerships and joint ventures

Digital business models
Customer needs/digital customer experience
Behavior change/behavioral economics
Mobility solutions and services

Innovation
India insight
Marketing and sales

Leads BCG's Global Advantage practice globally
Globalization strategy for multinational companies and global challengers
Localization of the value chain, including R&D, sourcing, and manufacturing
Joint-venture strategy in emerging markets

Global co-leader BCG Customer Experience
Digital and data
Multichannel customer experience
Sales activation and funnel management

Digital transformation
IT management
Organization design
Lean advantage

Automotive
Post-merger integration
Market entry
Growth strategy

Turnaround and transformation
M&A
Postmerger Integration (PMI)
Sourcing strategies

Leads BCG’s Industrial Goods practice in Central Europe, Eastern Europe and Middle East (CEMA)
Leads BCG’s Stuttgart Office
Large scale change/transformation
Digital transformation