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Miki Tsusaka is responsible for leading Boston Consulting Group's global marketing function. She is a founder of the global Marketing, Sales & Pricing (MSP) practice and led the MSP practice until mid-2013. Prior to her current role, Miki held the role of the Chief Marketing Officer and led the firm's post-merger integration work where she has been involved in several large-scale integration and implementation efforts.

Since joining BCG in Japan in 1984 and later spending 20 years in the firm's New York office, Miki returned to Japan in 2008 to work with a wide range of clients, primarily in the consumer goods and retail industries as well as other consumer-facing B2C businesses, including financial services, insurance, and technology and media companies.

In her work with clients, she has consulted on a wide array of issues, such as growth, profit enhancement, transformation, digitization, and organization redesign.

Areas of Expertise

  • Global Marketing Leader
  • Post-merger integration and change management in sales and marketing
  • Organization efficiency and effectiveness
  • Go-to-market capabilities including digitalization of the function
  • Market research and customer insight

Honors and Awards

Education

  • MBA, Harvard Business School
  • BA, Harvard University
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