"In the world of Industry 4.0 we want to operate globally and have global transmission standards, just like today it’s not important if I have an Apple or a Samsung phone—the standards are the same."

BCG's Markus Lorenz discussed the future of technology in Germany.

Bloomberg cited Industry 4.0: The Future of Productivity and Growth in Manufacturing Industries in an article on Angela Merkel's push for innovation in Germany Inc. BCG's Markus Lorenz weighed in, stating, "In the world of Industry 4.0 we want to operate globally and have global transmission standards, just like today it’s not important if I have an Apple or a Samsung phone—the standards are the same."

Bloomberg