Economic Times
BCG's Michael Silverstein spoke about interviewing women for his book, Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market.
Economic Times cited a book by BCG's Michael Silverstein, Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market. The book reveals how women often feel underserved by companies in certain sectors. "The women we talked to told us in gory detail that institutions don't act like they respect them," he explained.