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Nicolas Boutin

Partner & Managing Director


For most travel players today, the competitive battlefield is shifting from supply focus to demand centricity. Structural advantages are fading and operational excellence is no longer a sufficient advantage. Winning the hearts and minds of consumers is now the most critical element for any travel business.

Nicolas Boutin

Nicolas Boutin's expertise spans the air transportation, railway, lodging, cruise, transportation infrastructure, and travel distribution sectors for BCG.

Nicolas joined BGC’s Paris office in 2003 as a consultant and transferred to Moscow in 2012. He works with a variety of clients, such as airlines (network carriers, low-cost carriers, and cargo), airports, and aerospace OEMs. His experience includes strategy development and execution, digital transformation, organization, cost optimization, M&A, and evaluation of new business opportunities.

Before joining BCG, Nicolas worked for two years at Cambridge Technology Partners in Geneva, Switzerland as a senior manager in the Digital Business Strategy topic.

Previously, Nicolas worked for six years at the Airbus Group (formerly Aérospatiale/EADS–ATR), where he held several technical and commercial positions.

Areas of Expertise

  • Leads BCG's global work in travel and tourism \
  • Airlines, airports, and aerospace and defense
  • Strategy and development execution
  • Digital transformation and innovation
  • Corporate development and postmerger integration
  • Organization


  • MSc, aerospace engineering, and a professional pilot diploma (CPL, Theoretical ATPL), French Civil Aviation University
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