Choose your location to get a site experience tailored for you.

Remember my region and language settings

Martin van den Heuvel is a core member of Boston Consulting Group’s Financial Institutions and Marketing, Sales and Pricing practices, and BCG’s Pricing Enablement Center. He is also part of BCG GAMMA, helping clients to create impact from advanced analytics and artificial intelligence.

Martin is an expert on the subject of pricing and revenue management in financial services and has helped leading global financial clients improve their top-line and advanced analytics capabilities and create tangible bottom line impact. Martin spent a year in the firm’s San Francisco office.

Martin has worked extensively with corporate, wealth management and retail banking clients across their full product suite in markets across Europe. This includes pricing and revenue management, optimization in daily banking, consumer lending, mortgages, investments, corporate lending, and transaction banking. In addition to retail and corporate banking, Martin has worked with clients in insurance, including property and casualty, SME, and life. He has pricing experience in other industries such B2B, travel and tourism, and consumer packaged goods.

Martin’s broader expertise includes strategy development, risk, PMI, corporate transformation programs, and cost reduction programs, in industrial goods such as truck manufacturing and cables, banking, and insurance. Before joining BCG, Martin worked as a researcher in Biophysics and Nanotechnology. He holds a PhD in Physics.

Areas of Expertise

  • Pricing and revenue management in banking – retail, wealth management, Corporate
  • Pricing in insurance, B2B, travel and tourism
  • Big data and advanced analytics
  • Building pricing capabilities and pricing organizations
  • Large-scale optimization and transformation programs
  • Post-merger integration

Education

  • PhD, Physics, cum laude, Delft University of Technology
  • MSc, Physics, cum laude, Delft University of Technology
Experts
Previous Page