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Joanna Is a Courageous Explorer

Associate, Luanda

At BCG, Explorers are unafraid to embark on new journeys. They try new solutions to untangle complex problems and drive transformational change. Joana has the courage to take action.

I don't see success as a random act but as a combination of hard work and opportunities. Being part of BCG is the powerful opportunity that leads to further success.


In Joana’s Words

Even though my experience at BCG has just started, I’ve already worked on projects with people from truly diversified backgrounds and cultures. Such factors, along with daily opportunities to learn and great teamwork explain why I am truly thankful to be part of BCG. As a fresh graduate in business and finance, the most impressive thing that I have found at BCG is the exposure and challenges I have faced so soon in my career. At the same time, this is the essence of BCG: all of us are valued regardless of our experience or position. I am completely confident that I could not have found a better place to start—at a place with many opportunities for satisfying my curiosity about the unknown and obstinate willingness to challenge my capacities.

About Joana

Joana holds a business and finance background with an international master’s degree from Católica Lisbon School of Business & Economics.


Q: What do you like most about your job?

A: When it comes to my professional life, there are two characteristics that I require to be constants: challenge and unpredictability. Success, among many things, is a matter of hard work, and the opportunity to work hard arises when you are being challenged. The unpredictability creates curiosity and desire for knowledge, because all information we discover could be important for the next project. At BCG, there are no routines. Every project is a new challenge, and it is always unpredictable.

Q: What inspires you about BCG?

A: When you join BCG, you are immediately surprised by the huge world of information and knowledge that you can find inside the company. In the beginning, it seems like a Wikipedia where you can go and search for any topic through access to a powerful database. However, what is impressive is that this knowledge and expertise are beyond documents: it is about people. It is remarkable how easy it is to be able to immediately call someone who is an expert in an area or has a level of experience that is crucial to create value in your project. BCG is a pool of people from every part of the globe who have different backgrounds and expertise, all of which is actually connected. This ability at BCG to share knowledge by connecting with other people, who are always receptive and helpful, definitely inspires me.

Q: What are some of your favorite things to do outside of the office?

A: Playing sports is a must. Traveling is also my addiction and is the best reward for hard work.

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