Senior Partner & Managing Director; Director of the BCG Henderson Institute
Sustainability is garnering ever-greater public attention and debate. The subject ranks high on the legislative agendas of most governments; media coverage of the topic has proliferated; and sustainability issues are of increasing concern to humankind.
However, the business implications of sustainability merit greater scrutiny—and scrutiny of a different kind than the “green”-oriented focus that’s most common.
To begin answering those questions, BCG and the MIT Sloan Management Review conducted a year-long inquiry that involved in-depth interviews with more than 50 global thought leaders. This was followed by the Business of Sustainability Survey of more than 1,500 worldwide executives and managers about their perspectives on the intersection of sustainability and business strategy, including their assessments of how their own companies are acting on sustainability threats or opportunities now.