Now more than ever, companies must achieve—and sustain—a competitive edge while driving fresh growth and boosting profitability. Strategic pricing is vital for meeting these imperatives. Pricing Catalyst by BCG helps companies extract actionable insights from data to make the right pricing decisions.
When it comes to strategic pricing, data-driven pricing decisions are crucial for success. That’s where Pricing Catalyst comes in. This configurable SaaS solution is powered by an intelligent pricing engine that embeds BCG’s unique pricing-science approach to help clients craft pricing strategies that deliver top- and bottom-line growth.
Pricing Catalyst unites data from diverse sources in one place. From this single source of truth, clients use cutting-edge analytics to extract insights essential for making smart pricing decisions fast, while automating manual pricing processes to free up time for more strategic activities.
Our clients have achieved impressive results with Pricing Catalyst:
By combining BCG’s pricing and change management expertise with a sophisticated analytical pricing engine, Pricing Catalyst empowers clients to:
Understand their pricing performance
Make informed price-setting and -optimization decisions
Supercharge profitability with 360-degree pricing planning and management
To help our clients meet these goals, we ensure end-to-end pricing integration and rollout through seamless integration into leading-edge CRM, ERP, and CPQ solutions.
As a data-driven pricing solution, Pricing Catalyst has enabled our clients in a wide array of industries to achieve—and sustain—impressive business outcomes. This powerful solution helps pricing and sales teams easily and swiftly extract insights vital to their work so that they can simulate prices for thousands of SKUs in just minutes.
By complementing the solution with deep expertise in change management and integrating it seamlessly into a client’s business and technology landscape, BCG helps ensure that our clients get maximum value from Pricing Catalyst.
Read about how Pricing Catalyst has helped organizations across industries.
A Medical Technology Company
In just five months, a medical technology client achieved a 7% revenue uplift by introducing a rigorous revenue management approach and by integrating Pricing Catalyst into its existing technology landscape to simplify and accelerate annual repricing efforts for thousands of SKUs.
A Food Distributor
A food distributor shrank pricing-planning time by 65% after partnering with BCG to define a new pricing discipline, improve data quality, and deploy Pricing Catalyst. Our data-driven pricing solution supported automated, 360-degree pricing management, achieved 100% user adoption, and enhanced the pricing team’s productivity as well as leadership’s visibility into pricing performance.
A Software Provider
A leading provider of software as a service for enterprises asked BCG to create and implement data-driven, portfolio-wide discount guidance. Using these guidelines, built for the industry’s highly complex pricing models, Pricing Catalyst recommended the right price for each deal and integrated the recommendations into the company’s existing quotation system, streamlining the quotation process for sales reps. This combined approach, enabled by Pricing Catalyst’s high level of sophistication and BCG’s change management expertise, delivered impressive results—including a 4% revenue uplift, a 20% improvement in deal velocity, and a 10% reduction in deal escalations.
An Automotive OEM
An automotive manufacturer used several of Pricing Catalyst’s sophisticated pricing modules to optimize pricing for new vehicles and options and ensure competitive pricing; the OEM achieved a 2% to 3% impact as a result. Using the solution’s advanced algorithms to calculate the impact of CO2 emission taxes and an “apples to apples” comparison of competitive offerings, the manufacturer reduced time spent on vehicle and option pricing by 75% and time spent on competitive analysis by 40%.
Our Pricing Catalyst team includes experts in pricing, data and analytics, and solution implementation, enabling us to work hand-in-hand with clients. We provide training, conduct workshops, and answer questions to help clients build the capabilities they need to achieve sustained growth through data-driven pricing.
Managing Director & Partner
San Francisco - Bay Area
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