Organizations with explicit strategies for problem solving secure a competitive advantage that can be maintained long term.Learn more
Since BCG’s founding in 1963, generating new insights into the sources of competitive advantage has been an integral component of the firm's value to clients.
The Strategy Lab continues this legacy, determined to understand the forces that will come to shape strategy in the decade ahead and push new research forward to address the following fundamental questions:
Managers frequently face a difficult contradiction. They feel an immense pressure to cut costs and pursue efficiencies. At the same time, the increasing pace of change demands a focused emphasis on innovation. Resolving this contradiction in strategy requires ambidexterity—the ability to explore new avenues while exploiting existing ones.Learn More
In today’s increasingly turbulent business environment, many large companies could benefit from emulating mavericks—small outlier companies that think and act differently from incumbents.Learn More