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Michael Hu is core member of Boston Consulting Group’s Consumer and Operations practices. His focus for the last 15 years has been working with consumer packaged goods (CPG) companies and retailers on digital supply chain and operations, supply chain innovation, and ecommerce fulfillment, to enable growth and improve margins.

Examples of Michael’s recent experiences include collaborating with a leading quick-serve restaurant on digital supply chain transformation to improve operator experience and unlock capacity, advising a micro-fulfillment automation company on its future growth strategy, working with a beverage CPG on digital sales and operations execution (S&OE) planning to drive service level and revenue growth, helping a gaming retailer accelerate e-commerce value creation (from front of funnel to fulfillment and customer care operations), and leading an e-commerce tech fulfillment due diligence for several private equity firms.

Before joining BCG, Michael was a partner at Kearney. He also spent several years early in his career designing big data algorithms for cancer genomics at the Dana-Farber Cancer Institute (Harvard Medical School), and at Caprion Biosciences.

In addition to his client work, Michael is also passionate about intellectual capital and thought leadership. He has written for and presented at various venues such as The World Economic Forum and MIT Sloan Management Review.

AREAS OF EXPERTISE

EDUCATION

  • MBA, Northwestern University, Kellogg School of Management
  • MMath, computer science, University of Waterloo
  • BSc, computer science, McMaster University

Publications and Videos

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Amplify Your Warehouse Automation ROI

Understanding every warehouse archetype, developing critical use cases, and improving existing ROI before the work begins are key to warehouse automation success.
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How CPG Companies Can Conquer the E-Commerce Supply Chain

The dizzying growth in e-commerce has wreaked havoc on CPG supply chains. Here’s how companies can tackle channel proliferation and meet customers’ rising expectations. 
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Under Pressure, CPG Companies Look to Digital

Improving demand forecasting, deploying the right inventory, and optimizing costs require game-changing approaches—the kind that only digital can deliver.
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Supercharging Supply Chains with Uber Platforms

Uberization is about to transform supply chains everywhere, as companies increasingly rely on the supply chain capabilities of external, platform-based ecosystems instead of building their own.
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Why Supply Chains Must Pivot

Even today’s most digitally advanced supply chains still try to predict what will happen, then optimize performance against plan. The problem is, the world is not predictable.
Michael Hu