To Drive Innovation with GenAI, Start by Questioning Your Assumptions
Generative AI can bring a host of ideas—and a critical “outside the box” perspective—to teams working through the innovation cycle.
To create competitive advantage with artificial intelligence, you need to rewire decision making and operations to extract value—and invest in human capabilities to make it stick. Explore BCG’s latest thought leadership on artificial intelligence to learn how to scale AI across your organization.
Generative AI can bring a host of ideas—and a critical “outside the box” perspective—to teams working through the innovation cycle.
GenAI will impact roughly 90% of tech jobs and reduce costs by approximately 10%. Starting with tech functions, companies will need to mobilize talent in response.
Generative AI has vast potential, yet only about 10% of companies apply it at scale. We explain how those leaders succeed—and how other companies can catch up.
How can business leaders gain a competitive edge while building for the future? In this video series, BCG experts explore GenAI's potential across industries and functions.
Personalization is a $2 trillion opportunity. BCG's new book offers a playbook for using AI to capture your share of this personalization prize.
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With AI and GenAI applications poised to revolutionize the oil and gas industry, companies must develop the capabilities to quickly and flexibly adopt these new technologies.
A unified strategy for AI transformation can take an organization from deploying the technology in everyday tasks to reshaping critical functions and inventing new experiences.
Heineken’s data and AI makeover has led to transformative growth. Partnering with BCG, the company developed cutting-edge promotion methodologies and AI-powered solutions. Heineken’s Ronald den Elzen shares his insights on the company’s wide-ranging AI strategy.
What a survey of 150,000 people in 188 countries tells us about seeking and keeping work in the face of technological disruption.
Kaushal Kurapati, SVP of product management, generative AI, and search at Salesforce, and BCG’s Vikas Taneja discuss how GenAI is transforming work and what it will mean for business growth.
Dai Vu, BCG alumnus and current managing director, Cloud Marketplace at Google Cloud, says that customers are moving from experimentation to adoption of GenAI in customer service, marketing and content creation, and software development.
AI will require significant investment in data center and power generation capacity. Carlyle’s Pooja Goyal discusses the energy mix needed to meet these demands.
For business leaders, one of the biggest obstacles to scaling traditional AI and GenAI is changing people’s ways of working, explains Mary Martin, a managing director and partner at BCG with expertise in restaurants.
The opportunities presented by generative AI are significant, but leaders need to focus equally on the risks. What is a responsible C-suite member supposed to do?
AI is often described as a “black box,” but the regulations, frameworks, and guidelines surrounding it can seem just as mystifying. A new report provides clarity.
BCG’s third annual survey shows that companies are improving their responsible AI—but not fast enough.
New technologies such as AI will enhance learning competitiveness—but only if they are embedded in well-designed, holistically conceived learning systems.
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Serverless services are gaining momentum and may revolutionize how the industry develops next-gen IT architectures, but customers must often cope with inconsistent pricing across regions.
GenAI investment is expected to grow 30% in 2024, with ROI over the next three years likely three-times higher than companies making little such investment.
Companies should not delay their cookie-less future preparation. Moving to first-party data can provide companies with better information and richer customer relationships, as leaders demonstrate.
Recent technology developments, most notably rapid AI advances, are accelerating the convergence of IT and OT, unlocking troves of industrial data to improve productivity, quality, and availability.