Konecta is redefining customer experience by bringing people and AI together. With BCG and BCG X, the company scaled AI across 28 countries, equipping more than 25,000 employees to work in a new model.
BCG X Client Impact Stories
Client Impact
Aeromexico is capitalizing on AI training and coaching to transform customer service operations from a cost to a value center, uplifting team members’ performance.
Client Impact
A global pet food company partnered with BCG to deliver a full RGM transformation—integrating value creation, digital platforms, and operating model change moving beyond siloed revenue growth management tools. The company deployed AI-driven revenue solutions across all levers and channels, embedded new ways of working, and upskilled teams globally.
The result? A clear path to 3 percentage points of profit improvement over three years.
The result? A clear path to 3 percentage points of profit improvement over three years.
A leading beverage company faced structural barriers to profitable growth rooted in a legacy focus on volume and fragmented RGM execution. BCG partnered with it to implement an agentic RGM platform focused on pricing and promotion optimization, alongside a redesigned operating model and enterprise-wide capability-building.
Supporting a historic expansion, Dallas Fort Worth International Airport strengthened its approach to digital transformation, delivering operational and maintenance impact with frontline teams in partnership with BCG and BCG X.
Dow Inc. (Dow) turned its lower-emission production into a scalable new revenue stream. Dow’s chief technology & sustainability officer, chief commercial Officer, and IT director explain how the collaboration with BCG made that possible.
BCG partnered with one global pharmaceutical company to transform medical writing and drastically cut timelines.
General Motors’ Norm de Greve explains how GM, BCG, and Microsoft partnered to harness AI-driven targeting and measurement, turning a clearer customer focus into stronger marketing performance.
Client Impact
Discover how PHOENIX group is using AI to streamline supply chains, cut costs, and free employees to focus where human judgment matters most.
Signal Iduna teamed up with BCG, BCG X, and Google Cloud to rethink how the organization operates and unlock the potential of Generative AI. Together, they launched Co SI, a GenAI-powered service assistant that enhances frontline productivity, streamlines onboarding, and improves both the employee and customer experience, setting a new benchmark for digital transformation in insurance.
Client Impact
Cathay Pacific is revolutionizing its Integrated Operations Centre through an AI-driven decision-support system that leverages data and harnesses the power of AI to drive consistent and integral decision-making on a daily basis, thereby strengthening its resilience and ability to handle disruptions, elevating passenger experience, and saving the airline millions of dollars in disruption and operational costs.
Client Impact
BCG experts reveal how a leading beauty company is using AI to redefine the consumer journey and deliver personalized, precise, empowering experiences.
Client Impact
By harnessing nature’s genetic machinery, Genomines replaces mines with farms—delivering critical metals at scale while slashing costs, emissions, and timelines. A revolution in global mineral extraction has begun.
Partnering with BCG and BCG X, the premium cruise line TUI Cruises developed a cutting-edge revenue management solution to tackle dynamic and complex pricing in the industry.
Client Impact
Global consumer goods leader has partnered with BCG X to implement a GenAI platform which has fueled a 60% efficiency boost.
Singapore's Mandai Wildlife Group and BCG X have teamed up to develop a venture platform for transforming purpose-driven ideas into market-ready solutions that protect wildlife while helping humans and nature thrive together.
Client Impact
Pret A Manger CEO Pano Christou walks through the company's successful growth strategy.
Client Impact
Discover how a major mining operation in Western Australia partnered with BCG X to revolutionize its processes using a cutting-edge AI scheduling platform, boosting productivity and operational efficiency.
Client Impact
The global distributor and solution provider partnered with BCG and BCG X to launch a data-driven digital transformation, providing personalized recommendations by customer and generating pipeline growth.
Client Impact
New York Life partnered with BCG and BCG X to see how GenAI, coupled with transformational governance, could deliver exceptional experiences and efficiencies—furthering the company’s growth as an industry leader.
Collaborating with BCG and BCG X, A1 Telekom Austria revolutionized its customer management approach by combining the strengths of humans and AI.
Client Impact
In partnership with BCG and BCG X, a leading retail company launched a new business aimed at reducing food waste to enhance climate and societal impacts.
Client Impact
BCG X partners to leverage new AI tools and platform to enhance clinical trials, speeding up medical innovations, life-changing therapies, and patient outcomes.
A Philippine mobile payments company partnered with BCG X to build an AI-driven personalization engine that delivers more than 225 million messages daily.
Real change happens when strategy, execution, and technology come together. BCG partners with leading organizations to turn ambition into results, combining strategic clarity with action and applied AI.
Client Perspective Interviews
When the mobility experts at Penske began building a new AI platform for their B2B customers, they partnered with BCG. Sherry Sanger, Penske’s EVP of Strategy and Marketing, explains how the company combines their data and expertise with evolving technology.
Born from a dream to bring service to a self-service world, L’Oréal teamed up with BCG to create Beauty Genius—an AI-powered virtual beauty assistant, available 24/7, that offers customized advice and recommendations. Part of a longer conversation with the Custom Content Studio from The Wall Street Journal, L’Oréal's Othman Bennis shares the company's initial vision, the journey from idea to reality, and the biggest lessons learned along the way.
BMW has launched a major transformation initiative, leveraging GenAI to streamline procurement tasks, rethink processes, and improve supplier interactions. As an extension of our existing partnership around AI, BCG and BMW are now partnering with AWS, BCG X, and BCG Platinion to ensure a secure, scalable integration of GenAI.
Heineken’s data and AI makeover has led to transformative growth. Partnering with BCG, the company developed cutting-edge promotion methodologies and AI-powered solutions. Heineken’s Ronald den Elzen shares his insights on the company’s wide-ranging AI strategy.
BCG X—the tech build and design unit of BCG—disrupts the present and creates the future by building bold new tech products, services, and businesses.
