Consumer Sentiment Research. The research provides our clients and businesses around the world with periodic readings of consumer sentiment, as well as actual and anticipated consumer behavior and spending, to inform our clients’ planning and decision making. This in-depth survey of consumers across multiple countries is conducted in partnership with coding and sampling provider Dynata, the world’s largest first-party data and insights platform.
Our Consumer Sentiment Research has been used in more than 4,100 cases across 50-plus countries, covering more than 40% of Fortune Global 100 companies in industries as diverse as consumer packaged goods, industrial goods, financial services, health care, technology, and media, as well as in the public sector.