BCG helps biopharma companies fulfill their mission of delivering life-changing medicines and therapies, and take advantage of new technologies—including digital, data, and advanced analytics—in order to unlock innovation and bring new medicines to market faster.
Biopharma companies turn inspiration into innovation, discovering new medicines that improve and save lives—and they’re in the midst of transforming how they do it. The global pandemic has pushed digital, data, and analytics to the forefront of the industry, shortening the time it takes to develop new medicines and bring them to patients. Next-generation capabilities are driving more rapid and effective manufacturing and supply chains. They’re also enabling the swift redesign of networks, the creation of new commercial models and patient-engagement ventures, and the pursuit of new value-creation opportunities through M&A.
R&D Innovation Strategy. We worked with a biopharma company to develop a holistic cell and gene therapy strategy. By collaborating, we identified entry points, current capabilities, possible M&A options, and needed investments, and created a high-level business plan.
Increased Customer Engagement. At a major pharma company, topline growth for a previously underperforming product jumped 50% in a year after BCG used CRM, payer data, and other analytics to assess its promotional efforts and improve customer engagement.
Disease Management Platform. BCG Digital Ventures partnered with a global pharmaceutical company to launch a platform for patients with inflammatory bowel disease, providing live daily data to clinicians and medical researchers, and allowing for better treatment and drug development.
Production Network Transformation. We guided a biopharma company through a multiyear transformation of its client network, production system, and supply model. The transformation included realigning site roles, combining portfolios, and pruning SKUs. It resulted in overall savings of more than $1.5 billion.
Post-Merger Support. We provided post-merger support for the integration of two flagship biopharma companies, preserving the best of each entity’s operating models while unlocking new potential, and creating opportunities to scale and diversify the unified portfolio. The result increased value through improved stock performance.
Our biopharma consultants work closely BCG’s specialty businesses on specific value-chain priorities, including digital supply chain, next-generation sales, personalization, and digital marketing. With our guidance, companies can rapidly scale new capabilities and ways of working through agile at scale, data and digital platforms, and our Build-Operate-Transfer approach. We collaborate with GAMMA on projects that require applied data science and advanced analytics, and with BCG Digital Ventures to launch new businesses.
BCG helped Allergan launch a digital-transformation pilot to rework its medical aesthetics business model from one based solely on relationships with doctors to one tied more directly to consumers’ interests.
To help an oncology center improve treatment, BCG GAMMA developed an advanced analytics solution and innovative digital tool by using AI techniques, machine learning algorithms, and marketing strategies.
BCG’s biopharma consulting experts work with companies to accelerate all of these changes, building a foundation for strong growth and sustained value creation.
Integrated into our biopharma industry solutions are an array of proprietary tools, including benchmarks, databases, and other knowledge assets. Some highlights:
The Disease Deep Dive Navigator data-mining tool provides up-to-date market intelligence on developments in seven therapy areas. Clients use dashboards to track activity by therapy, company, R&D pipeline, and clinical trials.
The Biopharma M&A Suite is a series of tools that clients can use to identify potential products or technologies that could be a good match for their current or future portfolio and capabilities.
The BCOMM Benchmark is a database of key metrics for European and US industry players that helps clients optimize their own commercial organizational structure and operating models. It includes organizational productivity ratios by geography and function, resource strength, and activity allocation by geography.
The Real-Time Demand Forecasting tool is part of the BCG Lighthouse high-frequency data and analytics platform. It uncovers rapid shifts in demand and source of demand, allowing for dynamic planning and resource allocation. Forecasts for trends come from sophisticated proprietary models and data visualization.
The External Supply Benchmark is a database of external supply metrics for outsourcing manufacturing operations to third-party suppliers, including data on corporate portfolio and performance, organization and operating models, and tech transfers. BCG hosts an annual companion event with top biopharma industry suppliers.
The Yield Optimization Tool Model compiles sensor and process data and then applies machine learning to predict and optimize biopharma manufacturing yield based on key drivers.
Health Care’s New Reality Is Dynamic, Digital—and Here to Stay
What challenges does the future hold for a fast-evolving sector that has undergone decades of change in the past 18 months?
To deliver superior outcomes at scale, companies need to invest in ecosystems. Forging strong connections with patients and partners will be key.
Delivering on the promise requires action on five strategic and operational tracks.
Through carve-outs, companies can create value, streamline portfolios, and reduce complexity. But the ultimate success of a deal hinges on focused, proactive execution.
Another pandemic is on the horizon—and in plain sight. Avoiding its full impact requires action now.
How technology, data, and analytics are helping the company build on its history as an innovator in animal health.
By transforming their commercial operating model, biopharma companies can better engage with health care professionals and patients.
