Annabel Doust
Knowledge Expert, Change Management
Atlanta
Annabel Doust is a global knowledge expert for change management and a member of The Boston Consulting Group’s People & Organization and Operations practice areas.
Since joining BCG in 2011, Annabel has worked on numerous high-profile large-scale transformation programs for companies across all regions and industries, including energy, financial services, and the public sector. Her work has included developing change management strategies as well as supporting the execution of change programs. She has created and facilitated capability-building sessions for leaders and members of program management offices and has been a guest lecturer at Goizueta Business School.
Before joining BCG, Annabel held a number of roles in change management and human resources at United Parcel Service and Shell International.
Putting people in the driver’s seat creates innovative thinking and faster response times that energize change efforts.
"No battle plan ever survives contact with the enemy," claimed Helmuth von Moltke the Elder in the 19th century. The same holds true for change management, where few plans remain unaltered during implementation. Companies often fail to anticipate and react to the full range of pitfalls that can harm their change programs. That’s one reason why 50% of straightforward change efforts and 75% of more complex ones are considered failures.
A survey of project management practitioners identified the three highest priorities for companies that aim to excel in today’s complex business environment: strong change processes, sponsorship and support from leaders, and an enabling culture.
