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Makio Kitazawa

Senior Partner & Managing Director


Makio Kitazawa has worked at The Boston Consulting Group since 1996. He is a core member of the Health Care practice and has worked with a wide range of health care companies, health care providers, and health related financial services clients over the course of his career. Makio also leads BCG’s Social Impact and Strategy practices in Japan.

Makio has worked extensively with clients in the pharmaceutical industry, both in Japan and globally, on developing and implementing marketing and sales, digital, new product launch, and R&D strategies. He also has deep expertise in creating and implementing growth strategies and optimizing profits for medical institutions.

In addition, Makio has advised numerous clients in the field of health and medical insurance on growth strategies in health care markets and disease management.

Areas of Expertise

  • Payer and provider topic leader in Japan
  • Leads BCG’s Social Impact practice in Japan
  • Leads BCG’s Strategy practice for Japan
  • Marketing and sales, digital, new product launch, and R&D strategies in pharma
  • Growth strategy and profit optimization for medical institutions
  • Growth strategy in health care markets and disease management for health and medical insurance companies
  • New digital business building for health care related companies


  • MBA, Harvard School of Business
  • BA, Hitotsubashi University
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