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    Boston Consulting Group Enters 40,000-ton Carbon Removal Credit Agreement with CarbonCapture Inc.

    BOSTON—Boston Consulting Group (BCG), one of the world’s leading management consulting firms, and CarbonCapture Inc. (CarbonCapture), a leading direct air capture (DAC) company, announced today a partnership that covers both BCG’s purchase of CarbonCapture’s atmospheric carbon dioxide removal services as well as an intention to support CarbonCapture’s business strategy through BCG’s management consulting services.
    Responsible AI at a Crossroads - Hero Rectangle

    Emerging AI Risks Underscore Urgent Need for Responsible AI; More than 70% of Organizations Are Struggling to Keep Up

    New Research by MIT Sloan Management Review and Boston Consulting Group Examines the Risks Stemming from Internally and Externally Developed AI Tools53% of Companies Exclusively Rely on Third-Party AI Tools, Exposing Them to Unmitigated RisksOrganizations With a CEO Who Takes a Hands-on Role in Responsible AI Efforts Report 58% More Business Benefits Than Organizations With a Less Hands-On CEOBOSTON—The artificial intelligence (AI) landscape has changed dramatically over the past year with the swift adoption of generative AI (GenAI), making it more difficult for organizations to be responsible with the technology and putting pressure on Responsible AI (RAI) programs to keep up with continuous advances. While more than half (53%) of organizations rely exclusively on third-party AI tools, having no internally designed or developed AI of their own, 55% of all AI-related failures stem from third-party AI tools, according to new research by MIT Sloan Management Review (MIT SMR) and Boston Consulting Group (BCG).
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    New Research by Shopify and BCG Analyzes 1 Billion Data Points Across 220,000+ E-Commerce Sites to Identify Key Drivers for Converting Online Shoppers into Online Buyers

    Seller Can Directly Influence Six Major Areas of Conversion Optimization: Traffic Source, Basket Building, Checkout Experience, Payments, Customization, and Performance Customizations across the Conversion Funnel Can Have Varying Impacts, Though Shopify and BCG Find That Offering a Loyalty Program Can Increase Lower Funnel Conversion 4-6%In North America, Offering Use of Accelerated Payment Methods Can Increase Lower Funnel Conversion Rates by Upward of 50%BOSTON—The COVID-19 pandemic forced commerce of all kinds to digital platforms, but online shopping activity today remains well above its pre-pandemic levels. Customers now expect a seamless, tailored shopping experience across channels and devices, including a wide range of merchandise, convenient access to details or instructions, customer-friendly return policies, and quick and frictionless payment processes.
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    Global CMOs Are Profiting from the Transformative Power of GenAI, with 91% Reporting a Positive Impact on Efficiency

    A BCG Survey of More Than 200 CMOs Reveals That CMOs Around the World Are Optimistic About Generative AI’s Ability to Enhance Productivity and Create Competitive Advantage70% of Respondents Said That Their Organizations Are Using GenAIHalf of Respondents See GenAI as a Tool for Launching New Products and Business ModelsBOSTON—“CMOs are redefining the baselines for speed, efficiency, customization, and quality for a wide range of marketing tasks with generative AI, and they see opportunities for it to future-proof their business,” said Jessica Apotheker, Boston Consulting Group (BCG) global CMO. A new BCG report has found that most CMOs are already seeing positive results, with 93% reporting positive or very positive improvements in how they organize their work and 91% reporting a positive or very positive impact on their efficiency.