The New York Times & CNBC
In The New York Times and CNBC, BCG’s Jessica Distler discusses global consumer sentiment going into Black Friday. A recent BCG survey found that European consumers planned to curb their spending by nearly one-fifth due to price hikes, recession concerns, and the ongoing cost-of-living crisis. Inflation has placed even more pressure on consumers and retailers this year, Distler says, as shoppers around the world are more inclined to take advantage of promotional offers, and retailers are eager to attract as much business as possible in a slower, more cautious spending environment.