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A Vision for 2050

Earlier this year, we published ‘The Future of NZ Inc: What Will New Zealand Be Known for in 2050?’ which highlighted the importance of ecosystems in addressing Aotearoa New Zealand’s challenges related to productivity and economic growth.

We suggested five ecosystems that New Zealand could be known for: Agriculture 4.0 (Agritech), Space and Satellites, GreenTech, Creative Industries and the Future of Medicine. This report looks at Agriculture 4.0, specifically agritech – the technology that improves the way we grow, farm, harvest, produce and package food and fibre. We believe it’s the most mature and immediate opportunity for NZ Inc.

This report works towards a vision that by 2050, Aotearoa New Zealand will be a global powerhouse in agritech – a living laboratory and vibrant ecosystem where world-leading research, innovative talent, cultural values and investment converge. Our spirit of ingenuity will power technologies that lead global markets, our start-ups will scale across continents, and our economy will grow through innovation grounded in respect for the whenua (land).

To realise this vision, we need to place a strategic bet on agritech. We also need near-term goals to make it real. Over the next five years, New Zealand needs to start the flywheel – once in motion, it will keep turning; gaining momentum and putting other flywheels into motion.

By 2030, New Zealand’s agritech ecosystem will:

Rest of world vs. New Zealand agritech market size and global trends

We identified 15 actions to close the most material gaps in New Zealand’s agritech ecosystem and enable it to thrive. They are prioritised by expected impact and ease of implementation, and address capital and investment barriers, Māori-specific structural constraints, talent development, and retention and regulatory complexity.

Quick wins (high impact/easier to execute)

Bold bets (high impact/harder to execute)

Low-hanging fruit (straightforward/incremental impact)

Strategic long shots (harder/longer-dated impact)

The Path Forward

At the beginning of this series, we asked 'what will Aotearoa New Zealand be known for in 2050?' We are confident in agritech as one answer to that question. Agritech is New Zealand’s opportunity to lead on the global stage and stimulate economic growth, but we will only capture this opportunity if we move together as one ecosystem, not a collection of isolated efforts.

Government has an enabling role, but enduring success must be ecosystem-led and industry-driven. What’s needed now is collective action – alignment between entrepreneurs, investors, universities, researchers, iwi and industry. Where public support is needed, we will be clear and specific – but it is time for the private sector to lead with purpose, investment and confidence.

The green shoots are already here: we have a research capability with a global reputation, strong Māori enterprise, global credibility and a generation of innovators ready to lead. Now is the moment to come together – to grow the technologies, talent and trust that will make Aotearoa New Zealand the world’s agritech leader. Tīhei mauri ora.

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