Managing Director & Senior Partner, Global Sector Leader, Telecommunications
Franck Luisada is a core member of the Technology, Media, & Telecommunications practice at Boston Consulting Group and he leads the firm’s global work in the Telecommunications sector.
Since joining BCG in 2006, Franck has worked with telecommunication clients on strategy development, marketing and sales, customer experience excellence, and operational efficiency.
Franck’s experience has included developing customer-experience-excellence programs, channel strategy and efficiency, and portfolio simplification and large-scale transformation plans.
Prior to joining BCG, Franck was a manager in the Paris office of DiamondCluster International, and he worked for Gemini Telecom Media in Madrid and Paris.
In a rough year for markets, telecom operators held up comparatively well, despite continuing to face some fundamental challenges, while infrastructure companies cooled considerably.
To succeed, telcos will have to navigate a series of shocks and trends that will force them to revisit their traditional strategic approaches.
The technology, media, and telecommunications sector outperformed many other industries in total shareholder return, led by a strong showing in tech.
Infrastructure players and telcos are forging different paths to create shareholder return, but both sectors are automating, modernizing, and adopting digital throughout their operations.
Only a few companies have moved beyond the pilot stage so far. But telcos need to decide quickly whether to embrace agile or be left behind.
Streaming video and other apps are fueling unprecedented demand for data. To keep up, while holding prices down, telcos must embrace a new and very different approach to network upgrades.