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Paul Pierson is a managing director of BrightHouse, a Boston Consulting Group company. BrightHouse is a global creative consultancy that pioneered the practice of helping organizations uncover their timeless purpose to grow their people, profits, and social impact.

At BrightHouse, Paul works with clients from around the world in the technology, financial services, and travel and tourism industries. He focuses on advancing the firm’s design thinking and branding capabilities. Since joining BCG, Paul has increased awareness of BrightHouse in the key growth areas of public sector and federal government work, as well as increasing its geographic reach through partnering with the BCG Tokyo office to bring purpose to Japanese corporations.

Paul previously worked as managing partner at a boutique branding agency in New York where he built digital and brand strategy capabilities around a core design-driven philosophy.

AREAS OF EXPERTISE

EDUCATION

  • BA, psychology and philosophy Brown University

Publications and Videos

How to Stay Together When We’re Apart: Purpose & Culture in the Remote Workplace

COVID19 has drastically changed what it means to ‘go to work’ for most of us—potentially for the long term. As companies adjust to a new reality, key questions are emerging, including: what will it take to foster a cohesive culture without the benefit of a shared physical space? We look at ways to cultivate an authentic remote-working culture that meets employees’ needs, and how this approach can help drive holistic purpose and culture transformations even in remote work environments.