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Vaishali Rastogi is the global leader for Boston Consulting Group’s Technology, Media & Telecommunications (TMT) practice. She has held a number of leadership positions, including heading BCG's business in Southeast Asia—covering all ASEAN markets—during which time she led a rapid expansion of the business into digital, analytics, and transformation. 

Vaishali has also been the co-leader for BCG’s sales work globally, leader for go-to-market for rapidly developing economies, and the Asia Pacific leader for BCG’s Marketing, Sales & Pricing practice. She has been a member of BCG's global Executive Committee. 

Vaishali brings deep experience in helping transform telcos, technology, and other consumer facing businesses across many markets. She has published multiple reports on digital transformation, go-to-market, and consumers in Southeast Asia. She is also leading efforts on how the new reality post-COVID-19 will affect different sub-sectors of TMT, and how companies can rebound and reimagine their business model and operations to seize advantage in adversity.

Areas of Expertise

  • Global leader for BCG’s Technology, Media & Telecommunications practice
  • Transformation and BCG Turn
  • Marketing, Sales & Pricing and Consumer insights
  • Go-to-market strategy and execution
  • Consumer goods in emerging markets across multiple consumer-facing categories
  • Growth strategy and category strategy
  • Digital and analytics
  • Sales force effectiveness
  • New business development

Education

  • MBA, Indian Institute of Management in Ahmedabad
  • BCom, Mumbai University
Experts
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