Generative AI can bring a host of ideas—and a critical “outside the box” perspective—to teams working through the innovation cycle.
Article
June 12, 2019
Sometimes the shortest distance between today’s offerings and business models and tomorrow’s innovations isn’t a straight line.
Article
June 15, 2018
Truly great brainstorming is rare. Increase your odds with these five hacks from behavioral economics.
Thinking in New Boxes is a five-step guide that leverages the authors’ deep understanding of human nature to enable readers to overcome their limitations and both imagine and create their own futures. This book is a must-read for people living and working in today’s competitive environment. — —Ray O. Johnson, Ph.D., chief technology officer, Lockheed Martin
Interview
June 12, 2014
In a live chat on LinkedIn, Alan Iny, BCG’s senior specialist for creativity and scenarios and coauthor of Thinking in New Boxes, answered questions and gave concrete tips on bringing creativity to a range of business problems.
Perspective
October 12, 2010
A new approach to scenario planning can deliver enhanced strategic creativity and preparedness much faster, while increasing engagement.
Article
September 26, 2013
On the basis of our work with numerous companies throughout multiple industries, we have developed six suggestions for running an idea generation process effectively.
To thrive in a world of accelerating change, creativity is paramount. But most organizations fail to make the kinds of imaginative leaps that ensure long-term success.
Insights from BCG's Global Leader for Creativity and Scenarios
Alan Iny regularly shares insights on how leaders can think expansively about the future and broaden possibilities with his approach on creativity.
Perspective
September 18, 2013
A good brainstorming session isn’t something that you jump into—it’s something you design. Here are five suggestions to help your team generate better ideas.
Article
May 1, 2009
To generate truly game-changing ideas, executives must not only think outside the box but also construct fresh intellectual frameworks.
As impressive as teaching new tricks to old dogs, Thinking in New Boxes is both inspirational and practical—a comprehensive, step-by-step guide to sharpening one’s wits in order to harness creativity in the workplace. — —Peter Gelb, general manager, Metropolitan Opera
Commentary
November 7, 2013
If you try something new and fail, explains BCG’s Alan Iny, you’ve at least shown a willingness to take risks—one of the hallmarks of creativity.
Commentary
September 24, 2014
Identifying and challenging our assumptions about education is critical if we’re ever going to find new ways of solving deep-seated problems.
Commentary
October 9, 2013
On HBR.org, BCG’s Luc De Brabandere and Alan Iny outline three things that organizations must do in order to think creatively about the future.
Commentary
October 17, 2013
In a blog for The Economist Group, BCG’s Luc de Brabandere and Alan Iny explain why it pays to challenge fundamental beliefs about your customers and markets.
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