Highlights from CES 2026

What CES Revealed About the Next Phase of AI
BCG leaders share key takeaways from CES—from workforce productivity and agentic commerce to physical AI—and what these shifts mean for how companies create value in the years ahead.
  • What CES Revealed About the Next Phase of AI
    What CES Revealed About the Next Phase of AI
    What CES Revealed About the Next Phase of AI
    BCG leaders share key takeaways from CES—from workforce productivity and agentic commerce to physical AI—and what these shifts mean for how companies create value in the years ahead.
  • The Future of Car Buying with GenAI
    The Future of Car Buying with GenAI
    The Future of Car Buying with GenAI
    Shikhar Kwatra from OpenAI and BCG X’s Jonas Hiltrop explore how GenAI is revolutionizing the car-buying journey with AI-driven product recommendations and deal-finding tools.
  • Reinventing Food Innovation for Today’s Consumer
    Reinventing Food Innovation for Today’s Consumer
    Reinventing Food Innovation for Today’s Consumer
    CJ Foods’ Gregory Yep and BCG’s Jeff Gell discuss how changing consumer expectations are reshaping the food industry—and how AI is helping accelerate product development.
  • Rethinking the Consumer Journey in the Age of AI
    Rethinking the Consumer Journey in the Age of AI
    Rethinking the Consumer Journey in the Age of AI
    Moloco CMO Paul D’Arcy and BCG’s Giorgo Paizanis discuss how AI is collapsing the marketing funnel—and why brands must rethink discovery, conversion, and loyalty.
  • Insights from CES: The Next Era of Automotive and Mobility
    Insights from CES: The Next Era of Automotive and Mobility
    Insights from CES: The Next Era of Automotive and Mobility
    As AI reshapes vehicles, operations, and consumer engagement, automakers face rising costs, intensifying competition, and rapidly shifting customer expectations. Leaders see structural reinvention—not incremental change—as essential to protecting margins, accelerating innovation, and staying competitive.
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