Writing in Fortune , BCG’s Julia Dhar , Deborah Lovich , Nick South , and Sebastian Ullrich assert that the most effective strategy for companies seeking to retain key talent is to invest in making great managers. A BCG survey of nearly 5,000 “deskless workers” whose jobs require their physical presence found that workers who were dissatisfied with their managers were 50% more likely to feel burned out, three times more likely not to recommend their employer as a place to work, and twice as likely to leave their job within a year. Based on the survey results, the authors explain how companies can develop day-to-day managers who help attract and retain essential talent.
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Fortune