Fortune
Writing in Fortune, BCG’s Philipp Carlsson-Szlezak and Paul Swartz discuss how companies can plan for 2023 amid rising global uncertainty. The authors explain that while economic outlooks have historically been used to guide company strategy heading into the new year, recent projections have been quickly dismantled by external shocks like the COVID-19 pandemic and the war in Ukraine. With the US and Europe each facing a slew of unique challenges, experts are struggling to predict exactly which risks will materialize in 2023. Carlsson-Szlezak and Swartz thus advise leaders to create nuanced plans that account for a range of potential shocks.