HBR.org
In his coauthored article for hbr.org, BCG’s Robert Eccles discusses ways companies can put their purposes into action. He says that before corporations can act, they must be clear on what their purpose is and decide how they will be held accountable for meeting that purpose. Eccles writes that in order to make a company’s commitment to purpose enforceable, “powerful players that dominate American corporate governance will come together to make it happen.”