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The Wall Street Journal

CEOs Prioritize Growth for 2026

In an interview with The Wall Street Journal , BCG CEO Christoph Schweizer highlights that amid economic, geopolitical, and technological uncertainty, CEOs are prioritizing top-line growth—focusing on sales, marketing, pricing, and M&A. He explains that a priority across these areas is using AI to accelerate impact, as a BCG report finds that 72% of CEOs are now taking a leading role in their companies’ AI strategy.