A Data-to-Solutions Accelerator That Illuminates New Paths to Value
Data fuels growth not by what it says but what it reveals. By combining your organization’s data with third-party datasets and AI decision-making, Data Intelligence AI by BCG X sheds new light on customers, trends, and opportunities. From optimizing supply chains and product portfolios to creating more seamless and personalized experiences, our data intelligence platform uncovers your next—and best—step forward.

About Data Intelligence AI by BCG X
Successful companies don’t use data, they transform it. Data becomes intelligence—revealing paths to growth, opportunities to innovate, and how best to serve customers. Getting this right requires a deep understanding of behaviors and trends: what they are, what they mean, how they will evolve. Yet, at most organizations, internal data tells just part of the story. And that data is rarely combined with AI decision-making that fosters rapid insights and responses. Data Intelligence AI by BCG X changes the equation.
We planted the seeds for Data Intelligence AI in our own work, rigorously testing its data and AI assets across industries. We’ve used these capabilities to help clients with scenario planning, inventory management, workforce optimization, and more. Now we offer them as a holistic yet modular ecosystem, enabling organizations to choose their own path in AI decision-making—and always uncover their next path to value. By augmenting your own data with third-party datasets, it adds context to internal data. And by infusing artificial intelligence in data analytics, it lets you uncover—and quickly act on—the opportunities that matter most.
Data Intelligence AI isn’t designed for any one use or user. It covers everything from forecasting and creating 360-degree customer profiles to optimizing B2B strategies and collaborating with partners. It also enables fast, secure access to data and simplifies data visualization. The result is the most important transformation of all: data becomes competitive advantage.

The Benefits of Data Intelligence AI
B2B Intelligence
Customer 360 Profiles
Data Marketplace
Forecasting
Generative AI
Data Clean Rooms
Decoding Data Intelligence AI
Unlocking Secure Data Collaboration
Data Intelligence AI by BCG X uses “clean rooms” to make secure, privacy-compliant data sharing possible—allowing joint analysis without compromising sensitive information.
Strengthening Your Data Foundation
Poor data quality can be costly. Data Intelligence AI by BCG X employs cleansing techniques that ensure your data is accurate and actionable.
Clarifying the Customer Journey
Customers shop in different ways, using different devices. Data Intelligence AI by BCG X leverages identity resolution to unify customer profiles and deliver personalized engagement.
Our Clients’ Success with Data Intelligence AI by BCG X
Meet Our Data Intelligence AI Team
Explore our Insights on AI in Data Analytics



