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Live Mint

India’s Digital Health Landscape Sees a Silver Lining During COVID-19 Pandemic

In Live Mint , BCG’s Rajiv Gupta , Sripradish Kapikad, and Surya Giri analyze the future of digital health in India, including the opportunities for growth and the challenges that might be holding back the market. They cite a joint report from BCG and the Federation of Indian Chambers of Commerce & Industry (FICCI) which found that both patients (60%) and doctors (65%) now prefer digital platforms over in-person health consultations. The authors examine the next trends in the digital health landscape, including a focus on hyper-personalized care and robust AI systems that will transform the value chain.